Post by account_disabled on Jan 3, 2024 5:37:51 GMT -5
Ano offers no solution to direct questions that are even seemingly simple to answer, for example offering an email to contact privately and be able to refer you to the corresponding department. You like what you readSubscribe to LogiTrends Our logistics and digital marketing newsletter Google rating This is an issue that upsets many logistics companies who observe in panic how negative reviews pile up, impacting an average Google rating that on many occasions It is one of the first impressions that a user has when searching for information about the company.
First of all, calm down. The first thing is to put this issue into perspective and to do so it is important to know the evaluations of our main competitors. In many logistics subsectors, but especially in transport companies for end users, valuations are usually very low compared to other sectors. Let's gain perspective by analyzing their ratings Phone Number List I advise you to focus only on the headquarters for example since they probably have facilities spread throughout all the territories in which they operate Where we are That is, even if we come out well in the comparison, it does not mean that we should abandon the critical spirit and continue proposing improvements. Sentiment Analysis It can be a very good idea to carry out a sentiment analysis on social networks to monitor positive, negative and neutral comments about our logistics company.
In this way we can detect possible crises early and evaluate strategies and responses. Practice active listening and respond to users proactively. And especially related to the topic we are dealing with here, analyze the perception of our brand. Monthly report The result of all this is a report that I recommend doing monthly that summarizes the main KPIs that we will have previously defined and serves as a lever to implement solutions. For example Evolution of positive and negative reviews on Google. Evolution of sentiment in social networks. . Average rating and main criticisms in each installation. Improvement proposals. If you have any questions or want.
First of all, calm down. The first thing is to put this issue into perspective and to do so it is important to know the evaluations of our main competitors. In many logistics subsectors, but especially in transport companies for end users, valuations are usually very low compared to other sectors. Let's gain perspective by analyzing their ratings Phone Number List I advise you to focus only on the headquarters for example since they probably have facilities spread throughout all the territories in which they operate Where we are That is, even if we come out well in the comparison, it does not mean that we should abandon the critical spirit and continue proposing improvements. Sentiment Analysis It can be a very good idea to carry out a sentiment analysis on social networks to monitor positive, negative and neutral comments about our logistics company.
In this way we can detect possible crises early and evaluate strategies and responses. Practice active listening and respond to users proactively. And especially related to the topic we are dealing with here, analyze the perception of our brand. Monthly report The result of all this is a report that I recommend doing monthly that summarizes the main KPIs that we will have previously defined and serves as a lever to implement solutions. For example Evolution of positive and negative reviews on Google. Evolution of sentiment in social networks. . Average rating and main criticisms in each installation. Improvement proposals. If you have any questions or want.